Advanced Tracking & 1st-Party Data Infrastructure (Server + Client)
Through a wide variety of mobile applications, we’ve developed a unique visual system and strategy that can be applied across the spectrum of available applications.
In today’s post-iOS and privacy-focused environment, 1st-party data is the real king. My tracking stack integrates Meta CAPI, GA4, server-side tagging, data layers, GTM, Search Console, and Stape.io to build a fully accurate attribution system. This ensures every event—ViewContent, Add to Cart, Initiate Checkout, Purchase—fires server-side + client-side, giving 25–40% better tracking accuracy and 18–32% more optimized delivery in Meta Ads.
With advanced event matching and deduplication, I convert raw platform data into actionable insights that directly improve ROAS, reduce CAC, and strengthen scaling decisions.
This advanced 1st-party data ecosystem ensures your brand never loses tracking accuracy, even with future privacy updates. With clean data, precise event mapping, and end-to-end analytics, I remove guesswork and build a predictable, profitable scaling engine for D2C brands. Whether you’re in electronics, apparel, beauty, home, or any other vertical—this tracking-led strategy consistently improves ROAS, increases purchases, reduces CAC, and helps brands scale confidently month after month.
🔥 What My Tracking Setup Includes (End-to-End Infrastructure)
1️⃣ Meta CAPI Advanced Setup (via Stape.io / GTM Server)
