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Meta ads Project

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Meta ads Project
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Premium Meta Ads Portfolio: High-Spend D2C & Service Brands

Premium Meta Ads Portfolio: High-Spend D2C & Service Brands

Through a wide variety of mobile applications, we’ve developed a unique visual system and strategy that can be applied across the spectrum of available applications.

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Strategy

A strategy is a general plan to achieve one or more long-term.

  • . Deep Audience & Market Research
  • Creative Strategy & A/B Testing
  • Advanced Pixel & Tracking Setup
  • Landing Page & CRO Support
Frameworks Used

Signal Strength Framework (Meta CAPI + Pixel)

(Campaign Budget Optimization Framework)

Layer Funnel Framework

Creative Testing Framework (ICE Score Method)

Hook–Angle Framework

Client D2C Industry Focus: Electronics & Apparel Brands (Noida Region)

D2C electronics and apparel brands based in Noida, focusing on high-volume sales, full-funnel optimization, and advanced scaling frameworks with budgets exceeding ₹12 lakh+.

Meta Ads strategy for D2C brands is entirely data-driven, built on structured funnel optimization across TOF, MOF, and BOF to drive consistent purchases and profitable scale. I continuously track performance metrics like ROAS (2.5–4.2), CPC (₹3–₹6), CTR (1.5%–3.8%), ACOS (18%–32%), and overall Conversion Rate (2.1%–4.9%) to identify inefficiencies and allocate budgets intelligently. Creative analytics play a major role—I analyze Hook Rate (28%–45%) and Hold Rate (22%–40%) to pinpoint winning creative angles, messaging variations, and audience resonators. Scaling decisions are made only when ads hit benchmark thresholds, ensuring stability and predictable growth. I use structured A/B testing for creatives, audiences, and placements, combined with strong retargeting layers to recover high-intent users. With CAPI-based tracking (server-side + browser events), I maintain accurate attribution even after Meta’s latest updates, ensuring data reliability for optimization. This holistic approach delivers sustainable scaling across D2C apparel and electronics brands.

Overall, this data-driven Meta Ads framework is designed not just to run campaigns but to systematically grow and scale D2C brands with predictable profitability. By aligning creative intelligence with funnel metrics and accurate tracking, I ensure brands gain compounding advantages month after month—lower CAC, higher repeat purchases, and stronger customer LTV. My approach allows future clients to plug into a proven performance system that identifies winning products faster, scales budgets safely, and builds a stable revenue engine. With continuous experimentation, transparent reporting, and AI-supported optimization, I help D2C businesses unlock sustainable growth and dominate their category in the long run.

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